Art + Science

The founders huddled in the dimly lit studio, where pencils outnumbered coffee cups. Their passion for design, strategy, and storytelling ignited a spark. They envisioned a place where creativity flowed freely, unencumbered by convention. And so, Big Concepts was born.

We are a team of branding professionals that quickly scale up to accommodate major brand events, whole company brand revisions, and new product launches.

The Canvas

Big Concepts create more than logos; we paint entire worlds. Our canvas stretches from billboards to social media feeds, packaging, and immersive experiences. Each stroke is deliberate, and every color choice is intentional. We believe a brand is more than a logo—an emotion waiting to activate positive change.

The Founders

Rose Freeland

The Visionary

With oversized glasses, Rose sees patterns where others see chaos. She distills the brand's essence into a relevant, distinctive message and creates a complete brand guide. Rose attended Art Center College of Design, earning her BFA with distinction, and California Institute of the Arts, graduating with a Master of Fine Arts in 1993.

Rose also participates in fine art galleries, illustration, and book design.

Dr. Ron

The Alchemist

Ron mixes metaphors like a mad scientist. His taglines are potions that turn skeptics into believers. Technically speaking, Ron is a scientist with a Ph.D. Dr. Ron advises on new technology developments and has strong business acumen through his scientific approach. A recent project reviewed the efficacy and accuracy of the United Nations Review on Climate.

His daily activities include analysis, photography, and highly technical consultations.

Our Clients

We are enthusiastic about businesses of all sizes and are continually inspired by the uniqueness of products and services. We welcome both new and established brands.

Here are some current and past clients, including aspiring stars and Olympic athletes. Let's arrange a meeting to discuss your brand!

20th Century Fox

Air Quality Management District (AQMD)

Avon

BMG Bertelsmann Music Group

Blue Note Records

Disney Consumer Products

Disney Stores

Disney Theme Parks

Disney Travel

Harley-Davidson Motor Company

International Olympic Committee

J.C. Penney’s

Mt. Wilson Observatory

National Geographic Society

Paramount Pictures

Reader’s Digest

Sebastian Professional

Sony Pictures

Speedo

Target Retail Stores

The Right Stuff Records

University of California

UNI-EMI Capitol Records

Universal Records

Universal Pictures

Warner Bros. Pictures

Get in touch.

Let’s schedule a time to discuss your brand goals and how we can help. We look forward to hearing from you!